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Growth Marketing Lead

Almond

Almond

Marketing & Communications, Sales & Business Development
Posted on Friday, January 5, 2024

Growth Marketing Lead

Almond ObGyn Los Angeles Metropolitan Area

Growth Marketing Lead

Almond ObGyn Los Angeles Metropolitan Area
6 days ago
Over 200 applicants

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Almond ObGyn provided pay range

This range is provided by Almond ObGyn. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$110,000.00/yr - $160,000.00/yr

Direct message the job poster from Almond ObGyn

Tara Raffi

Tara Raffi

Founder & CEO at Almond (YC S22)

GROWTH MARKETING LEAD

ABOUT ALMOND

Almond is a forward-thinking, female-led health-tech organization dedicated to revolutionizing the patient experience and improving clinical outcomes. Our goal is to rebuild ObGyn care to be convenient and organized, with treatments tailored to each individual's lifestyle. We prioritize patient-centered care through a team-based approach and utilize technology to improve efficiency and accessibility. Unlike systems built decades ago for primary care, we are focused on building tools and teams specifically for women's care.

As an early-stage company, you will have the opportunity to work closely with our founders and executive team to shape the organization's marketing strategy and roadmap. This role is significant because it involves not only growing the company, but also creating a new approach to ObGyn care and addressing the unmet needs of millions of American women.

We are committed to maintaining a positive and supportive work environment that attracts exceptional team members and fosters growth.

YOUR IMPACT

- Define and own a growth marketing strategy and implementation plan that focuses on increasing engagement and driving conversion to widen our patient base

- Work cross functionally with our product, operations and clinical teams to launch data driven initiatives to support patient retention and satisfaction

- Own execution of advertising campaigns across a wide range of marketing channels including SEO, social media, and paid media

- Utilize data to track and report on key performance metrics against Almond business objectives

- Develop a high-performance growth marketing playbook that prioritizes market growth

- Manage relationships with 3rd party marketing vendors

- Utilize creative storytelling to inspire a shift in health culture

OUR IDEAL CANDIDATE

- 5+ years of professional experience in marketing - growing a patient/customer base

- Proven track record working in early-stage, scrappy marketing teams to develop effective SEM strategies including campaign optimization

- Powered by a data driven mindset to develop innovative, evidence based programs and initiatives

- In depth knowledge of paid search advertising platforms such as Google search, Facebook, and Instagram

- Thrive in a fast paced, start-up environment and comfortable using a test and learn strategy

- Embrace challenges and have experience making complex decisions that involve tradeoffs, even when there is no clear "right" answer

- Driven by a strong passion to revolutionize the healthcare industry

- Excellent communication and copywriting skills

- Self starter who enjoys collaborating with a strong team to build programs from 0 —> 1

- Experience is healthcare and working with brick and mortar locations

- Preferably based in Los Angeles for a hybrid role but open to remote

WHAT WE OFFER

- Competitive salary commensurate with experience: $110K - $160K

- Comprehensive benefits package, including medical, dental, vision, and 401(k)

- Generous PTO to promote a healthy work-life balance

- Free Almond annual membership for yourself + treat 3 amazing women to a free membership each year

- A diverse and inclusive environment where you can make a real difference in women's health

MORE ABOUT ALMOND

We are early and we've had great traction -- we raised VC funds from top investors including YCombinator and the founders of Sweetgreen, Carbon Health, Oura Ring, and others, hired an extraordinary team, opened our first location in West Hollywood, and started seeing patients. Best of all, patients are loving their experience (we have an NPS of 100!) which is so, so awesome.

Why are we working on this? There are 130M women in the US who need at least one ObGyn visit a year and 75% of them are unhappy with their experience. Care is slow, and our health is poor and expensive. We have come to expect our problems won't be solved. The US has the highest maternal mortality rate among developed economies and ObGyn is the biggest medical specialty after primary care -- and yet no modern alternatives exist for American women. Today’s options are failing us.

Almond makes it easy to get great ObGyn care, fast. We are rebuilding ObGyn care to be convenient, with treatments designed around each individual's lifestyle. We're building tools and teams designed specifically for women's care.

We are passionate about breaking from our inadequate healthcare system and creating a better one. Our team of builders comes from places like McKinsey, CAA, One Medical, Twitter, and Planned Parenthood and is driven by a passion to rebuild ObGyn care designed for the patient first.

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Industries

    Hospitals and Health Care

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Featured Benefits

Inferred from the description for this job

  • 401(k)
  • Medical insurance
  • Vision insurance
  • Dental insurance

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